Top 5 HCP Event Platforms for Efficient Management and Enhanced Attendee Engagement 

Planning and executing a healthcare provider (HCP) event is no easy feat. It takes a lot of time, effort, and resources—not to mention stress—to ensure everything goes off without a hitch.

A reliable, feature-rich HCP event platform can make a huge difference in reducing the number of tasks you need to handle manually and streamlining the event process. So, today, the Superevent team will share our top four picks for HCP event platforms. 

These solutions are efficient and can help you effectively engage with attendees and measure the success of your event.

What Is an HCP Event Platform?

An HCP event platform is a cloud-based application designed to help healthcare professionals manage events. It provides tools for creating an event, managing guests, handling registrations, and measuring success. With these features, HCPs can effortlessly plan and execute their events—saving time, money, and stress.

Take Superevent, for example.

We help event organizers create web and mobile apps for virtual, in-person, and hybrid HCP events. We offer a range of powerful features designed to simplify planning and management for organizers and enhance the event experience for attendees.

Why You Should Use an HCP Event Platform?

Below are five key reasons why incorporating an HCP event platform into your healthcare event management toolkit is a game-changer:

• Enhanced Attendee Experience: HCP event platforms simplify and improve the event for attendees with features like personal agendas, networking tools, and virtual exhibitor booths.
• Improved Planning & Management: HCP event platforms streamline event planning, management, and operations for organizers with intuitive dashboards and automated processes.
• Increased Audience Engagement: HCP event platforms boost engagement through live polling, Q&A sessions, and networking opportunities, leading to more successful events and higher ROI.
• Gain Valuable Insights: HCP event platforms provide valuable insights into attendee engagement and demographics through real-time tracking and analytics.

Criteria To Consider When Choosing an HCP Event Platform

From sponsorship opportunities to data analytics, below are key considerations that will elevate your healthcare events to new levels of engagement and effectiveness:

• Attendee Engagement Features: Look for an HCP event platform that offers features such as live polling and Q&A sessions, and networking capabilities to increase engagement.
• Security: Healthcare events often involve sensitive data, so make sure your chosen platform is secure and compliant with industry regulations.
• User-Friendliness: The easier it is for attendees to use your HCP event platform, the better their experience will be. Consider factors such as the user interface and device compatibility.
• Analytics: Tracking analytics allows you to gain insights into who attended, how events were engaged with, and which topics were most popular. Look for platforms that offer robust analytics capabilities.

4 Best HCP Events Platforms

It’s almost time to get to our list, but first, here’s a quick overview of the tools we’ll be covering:

1. Superevent
2. PharMethod
3. Cvent
4. SpotMe
5. Eventdex

Now, let’s dive into the details.

1. Superevent

Superevent is an all-in-one event platform with powerful in-person, virtual, and hybrid features.

With a user-friendly management dashboard, intuitive tools for attendee communication, and a competitive price, Superevent makes it easy for organizers to set up, customize, and manage their events. 

We’ve helped healthcare professionals at organizations like the International Diabetes Federation and the LUNGevity Foundation to set up and manage successful conferences, symposiums, and congresses across a range of formats and topics.

Key Features

• Organize and manage events: Users can easily create event schedules, manage registrations, and track attendee information.
• Mobile app development: It provides a user-friendly and interactive mobile app that simplifies guiding and attracting prospects for events.
• Attendee engagement: Features like Q&As, breakout rooms, voting & polls, and a Facebook-like social wall keep attendees engaged throughout the event.
• Customization and API integration: It provides customization options, allowing users to tailor the event management software to their needs. It also offers API integration, enabling seamless communication between Superevent and other software systems.
• Multi-platform support: Event apps are available across devices (phones, laptops, tablets), operating systems (Android, iOS, Windows), and browsers (Chrome, Safari, etc.).

Pricing

The pricing for Superevent is simple, fair, and transparent. 

Events of up to 40 attendees are free, while larger events are priced based on the number of attendees.

There are optional add-ons available to enhance events with branded mobile apps and live streaming.

2. PharMethod

Source 

PharMethod offers comprehensive solutions for speaker bureau management, meetings and events management, and dynamic online customer engagement platforms for pharmaceutical, biotech, and medical device companies. 

Its services include online portals, meeting services, KOL and speaker management, event planning and design, attendee engagement, and virtual HCP engagement tools. 

Key Features

• Meeting services: Full-service program design and delivery for pharmaceutical and medical device meetings and events.
• KOL & speaker management: Expertise in Key Opinion Leader (KOL) and speaker management for effective engagement with healthcare professionals.
• HCP engagement platforms: virtual HCP engagement solutions, including media resource centers and training platforms.

Pricing

Contact sales to request a quote.

Pros & Cons

No reviews are available.

3. Cvent

Source

Cvent is an all-in-one platform for event management, offering solutions for in-person, virtual, hybrid, and webinar events. Their event management software helps automate the planning process and provides tools for registration, mobile event apps, onsite solutions, and integrations.

Key Features

• Venue management: It offers a comprehensive solution for sourcing, comparing, and managing event venues.
• Registration: Capture event registrations through custom-branded online experiences and streamline registration.
• Attendee hub: Create engaging experiences for attendees at in-person, virtual, and hybrid events, providing them with information and interactive features.
• Mobile event apps: Connect with your audience through personalized mobile event apps, offering agendas, networking tools, and interactive maps.

Pricing

Contact sales for a quote.

Pros & Cons

Pros

• Optimized for quick response
• Wide range of event management features
• Supports multiple event management
• Advanced features for virtual events
• Cross-device functionality for attendees
• Online event agenda and interactive content

Cons

• Lower user ratings for ease of use, support, and setup compared to the average

4. SpotMe

Source

SpotMe offers an event platform that provides branded and personalized event apps, integration with enterprise systems, and audience engagement features. It ensures a flawless user experience and consistent data for successful in-person, virtual, and hybrid events.

Key Features

• Event management: Manage and scale your events quickly with features like registration, check-in and badging, attendance tracking, reporting, and analytics.
• Attendee engagement: Turn your event into an interactive and engaging experience with features like SpotMe Anywhere, activity feeds, polls, Q&A, networking, and gamification.
• Mobile accessibility: Transform hybrid and in-person events with mobile event apps, personalized agendas, targeted push notifications, custom-branded apps, and a meeting scheduler.
• CRM integrations: Seamlessly integrate the event data that matters into industry-leading CRMs like Salesforce, Veeva, HubSpot, Marketo, and RainFocus to enrich participant records.

Pricing

SpotMe offers different pricing plans for their event management and engagement platform, ranging from Starter to Enterprise. 

You’ll need to contact sales for accurate pricing.

Pros & Cons

Pros 

• Ability to interact with peers during a session and keep them engaged
• Easy to use and customizable
• Great support from the team during setup and execution

Cons 

• Difficult navigation for viewing metrics and analytics
• Challenges with BackStage customization

5. Eventdex

Eventdex is an event platform for in-person, virtual, and hybrid events that offers several products that can help HCPs plan and execute events. Products include an event registration tool, an onsite event management tool, a business networking platform, and dedicated tools for different event formats.

Key Features

• Event Registration: Set ticket prices and tiers, collect payments and information, and customize registration forms.
• Event Management: Manage schedules, speakers, activities, and other event details.
• Business Networking: Create matchmaking sessions to enable HCPs to connect with each other and vendors in attendance.

Pricing

Contact sales for a quote.

Pros & Cons

Pros 

• Wide range of event planning and management tools
• Easy integrations with products in the ecosystem

Cons 

• UI is clunky and outdated
• No publically available pricing information

Conclusion

Choosing the right HCP event platform is a pivotal decision for the success of your healthcare events. By considering factors like sponsorship opportunities, integration capabilities, communication tools, audience engagement features, and analytics, you can ensure that your events are well-organized and highly impactful.

With Superevent, you can meet all these criteria (and more). Whether you’re planning virtual, hybrid, or in-person events, Superevent provides the tools and solutions to elevate your healthcare events to new heights.

Book a demo to see Superevent in action, or create a free account to get started.